If you’ve ever used Windows 11, it’s no secret that the OS prioritizes Edge over competing browsers. But Mozilla doesn’t think you should settle for a lack of choice. In fact, it’s accusing Windows of being full of dark patterns and harmful design techniques that force you toward Microsoft’s browser.
Mozilla reps tell me they’ve met with Microsoft about their concerns, but that the company wasn’t responsive. “They’ll do the minimum the law requires to respect user choice,” explains Kush Amlani, Mozilla’s counsel overseeing global competition and regulatory work. Mozilla isn’t the only browser maker criticizing Microsoft, either. Vivaldi lead Jon Stephenson von Tetzsner told me he switched to Linux because Microsoft’s OS is so obnoxious. (I reached out to Microsoft for this story, but it declined to comment.)
As someone who’s been using and writing about Windows for many years, I increasingly agree with the above sentiments. I’m sick of all the ways Windows 11 tries to get me to use Edge, so I can’t imagine how annoyed more casual users of the OS feel.
Europe Proves Microsoft Can Be Forced to Change
Mozilla recently marked 100 days since it released an 87-page report detailing the ways in which Microsoft pushes Edge on Windows PCs. The organization says Microsoft isn’t living up to the “principled approach to app pinning and browser defaults” it promised to abide by in 2023. One example is how Windows often displays a “Let’s finish setting up your PC” pop-up after an OS update. This screen has an enabled-by-default option to “use recommended browser settings,” which makes Edge the default web browser.
However, that screen doesn’t appear in Europe. European laws now force Microsoft to make Windows more respectful of user choices.
For instance, in European countries, the Start menu opens links in your default web browser rather than in Edge, as it does everywhere else. Amlani says Mozilla wants Microsoft to release the European version of Windows to the rest of the world. However, he thinks this will require government action. As he puts it, “Microsoft can do better when it’s forced.”
Beyond government action, Mozilla wants to see the public pressure Microsoft to change its tactics, pointing out that recent changes specifically address user feedback. The company is no doubt aware that many other Windows users dislike the way Windows promotes the Edge browser, but the dissatisfaction clearly hasn’t been loud enough.
Mozilla argues that Microsoft’s tactics are actively hurting its users. “A lot of ordinary people don’t necessarily notice that their browser has been switched,” claims Amlani. He says the company hears from Firefox users who are confused about why their bookmarks have vanished after Windows changed their default browser to Edge, for example.
Microsoft Isn’t the Only One Trapping You in an Ecosystem
Microsoft isn’t uniquely hostile to user choice. For instance, Apple’s iOS doesn’t let you install true third-party browsers in most of the world; competing apps all still use Safari under the hood. Users, again, have more choice in Europe, where laws force Apple to allow fully alternative browsers. Google’s ChromeOS and Googlebook OS also rely heavily on Chrome. In other words, both Apple and Google go far beyond what Microsoft is doing on Windows to favor their own browsers.
Mozilla acknowledges that it has concerns about large tech companies beyond Microsoft. "They want to steer you to their own search engines, their own applications, and then create this closed ecosystem,” says Mozilla’s Ajit Varma, head of Firefox.
Even I’m Exhausted by Edge’s Encroachments
Windows 11’s constant attempts to make me use Edge are beyond frustrating because I genuinely want to like the OS. I’ve previously written about wanting Microsoft to roll out Windows 11’s user-friendly European customizations everywhere, and I fully stand by that. Microsoft has moderated Edge’s presence in a few other ways, but these efforts don’t go nearly far enough.
It’s a shame that something as basic as choosing a default browser is at odds with most tech companies’ desires to dictate the software you use. These organizations will always prioritize profits, and pushing their products is one way to ensure that. With Windows as the desktop OS market share leader, Microsoft is potentially under more pressure to appear neutral than Apple and Google, but none of these companies should have such anti-consumer policies.
Mozilla Has Motives, Too—But It’s Still Right
Of course, Mozilla has a financial interest in competing with Edge on Windows. Recent annual reports show the Mozilla Foundation earns more than $600 million per year in revenue, most of which comes from Google paying to be the default search engine in Firefox. Although Mozilla is attempting to diversify its revenue with products like the Firefox VPN, the company’s income largely depends on its contracts with Google. These agreements are confidential, but I’d bet that Mozilla can likely negotiate higher payments from Google if Firefox has more active users.
I understand that both Mozilla and Microsoft are large organizations pursuing their business incentives, but I still side with the former here. If the only way Microsoft can get people to use Edge is by forcing or tricking them, it really needs to build a better browser that more people prefer. I’ve gotten good enough at thwarting these shenanigans, but no one should have to fight their OS this hard on something as simple as a browser preference.
Don’t use windows, problem solved.
and its absolutely right
Are you fucking kidding me? M$ has been doing this literally for decades now. IIRC, they pulled this shit pre-2000 and pinky promised to never do it again and then just went on because they don’t give a shit
The Alphas living right now didn’t see that shit, the History needs to be retold to be remembered.
I don’t think Mozilla said Microsoft started doing this right now. I mean Mozilla is right about the allegations (or better yet: “evidence”). What’s wrong fighting against it, even if its late? Better late than never.
Microsoft has been doing this since the invention of the PC. Janet Reno laid the smackdown on them for it back in the 90s but in the lawless world we live in now, no one does anything about it.
There was a period of time when Windows had to offer the choice of browser on first start or use. It would present a list of browsers and then automatically download and install it as default on selection. This made people aware of choice and alternatives, if they cared to. When did Microsoft remove this functionality? I thought they were forced to do this.When was it? During Windows 7 or 10? I don’t remember details…
I distinctly remember seeing this popup when installing Windows 10, not sure if I remember it when I was installing Windows 11 tho, I think maybe they did some dark pattern shit where they shove edge in your face front and center but there’s some tiny button somewhere where you can maybe configure another browser as the default.
I’m calling Mozilla for forcing AI to it’s users and it’s ahady fucking data selling business practices since the leadership change.
How can you force something onto users while also offering a really easy way to disable it?
I’m calling Mozilla for forcing AI to users
This is false information. It’s not forced, as you can disable it in the settings. And there is a kill switch for Ai, so that any new Ai functionality is disabled by default. Mozilla is not forcing Ai to the users at all.
It would be great if ai off was the default, but I definitely appreciate have the option to turn that crap off.
Convince IT to let us use Firefox. They are so far up Microsoft’s ass they are still forcing copilot into everything.
man, this news reads like Mozilla is struggling. i can honestly tolerate that windows opening system links in Edge. that is so non-issue.
my current default is Firefox on windows, and i am seriously considering switching to Brave. if i have to guess, Mozilla is hemorrhaging users.
You’re moving in the wrong direction. Brave already has shown signs of enshittification.
Also Mozilla is right to make a stink here. Perhaps you are not familiar with what happened to Netscape?
Brave gives me better ads control, straight out of the box, that is better than my firefox+ublock.
Brave gives me Tor access, without having to download their web browser, and keeping yet another browser up-to-date.
Brave is based on chromium, which gives me better compatibility with websites, it also allows me to use web serial without having to keep using another browser for that (i currently use Edge for that).
look, i use several browser each for its own use, firefox as default, edge for google accounts+web serial, brave for Tor access. but i find myself thinking about how the only reason i use firefox, is because i love them. maybe i should follow what i preach, and stop this nonsense with what is effectively brand loyalty.
i will still keep google accounts in a separate browser (probably Edge since it is there), as i truly fear google.
For all of those you can just use firefox addons?
Like, I would still recommend to use the tor browser instead of brave’s build in connection thingy or a firefox addon if privacy is the goal, but firefox does have the ability for tor connections.
For compatibility you can use an user agent switcher.
Wait are you saying you’re considering abandoning your position because you fear others are? May I please take a look at your portfolio?
i honestly don’t know what you are talking about. but i wish you the best ❤️
…M y current default is Firefox on windows, I am seriously considering switching to Brave.
Out of curiosity, why?
I ask because I’m moving in the opposite direction, as I have technical/missing feature issues with Chromium-based browsers on Windows/Linux. I currently have both installed (Helium/Firefox), but I find myself using Firefox more and more.
i already said that in another comment, i am copying it below. i might be too lazy to switch, but i really believe i should. i could use Brave and Edge, instead of Brave, Edge and Firefox. also i would be able to use web serial (i need that for my drone) directly from my default browser. mening i would only use edge for my google account, and Brave for everything else.
Brave gives me better ads control, straight out of the box, that is better than my firefox+ublock.
Brave gives me Tor access, without having to download their web browser, and keeping yet another browser up-to-date.
Brave is based on chromium, which gives me better compatibility with websites, it also allows me to use web serial without having to keep using another browser for that (i currently use Edge for that).
look, i use several browser each for its own use, firefox as default, edge for google accounts+web serial, brave for Tor access. but i find myself thinking about how the only reason i use firefox, is because i love them. maybe i should follow what i preach, and stop this nonsense with what is effectively brand loyalty.
i will still keep google accounts in a separate browser (probably Edge since it is there), as i truly fear google.
If I have to guess, Alphabet - their main sponsor - doesn’t like Edge.









